Reference · Vendor Comparisons · Architecture & Procurement

Compare customer data platforms (CDP) by deployment model and cost

This customer data platform (CDP) comparison hub helps procurement and architecture teams compare operating models. Start with the same workload, data-flow restrictions and cost period, then examine the named vendor comparisons.

No marketing comparison · No competitive disparagement · Architecture-grade

EVALUATION DIMENSIONS

Data residency
Tenancy
Billing model
Activation
+ 4 more dimensions in the evaluation rubric

Available Comparisons

Named vendor comparisons and healthcare evaluation

Use the common rubric for commercial comparisons, then add the healthcare-specific evidence checklist where PHI is in scope.

Evaluation Framework

Eight dimensions, applied uniformly

Use the questions below with every shortlisted vendor. Record the edition, release, evidence, owner and unresolved questions; a missing public claim is not a failed capability.

Data residencyRequest a data-flow map covering primary storage, backups, support access, AI processing and activation destinations.
TenancyIdentify which resources are dedicated or shared and the evidence for isolation.
Billing modelPrice the same workload, growth and retention assumptions; document overages and included entitlements.
ActivationTest one approved destination, consent withdrawal, delivery receipts, retries and external provider costs.
IAM & key custodyInspect operator roles, identity federation, key ownership and emergency/support access.
AI operationsRequire permission boundaries, human approval for consequential actions and testable audit evidence.
Audit & recoveryDemonstrate an access review, a restore and a replay; assign evidence owners.
Change & exitReview release support, upgrade responsibility, export formats and license/termination terms.
Architecture-grade comparisons · No competitive disparagement · NDA references available

NEXT STEP

Need a comparison against a vendor not listed here?

Bring the vendor to a architecture review with engineers. Engineering will score the same eight dimensions against your environment and produce a written delta within 5 business days.

Further reading

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